Exam date

When's the 2016 exam? Wednesday 8th June, am.

Friday, 25 May 2018

ADVERTISING Junk food neuromarketing lawsuit

The UK (Tory) government backtracked on pledges to get tough with the junk food industry, letting the industry instead come up with limited self regulation. Sounds familiar...

This is a lengthy report on moves toward a class action lawsuit against manipulation of children through marketing based on neuroscientific research. The ad industry regulator (limited power...) states it annually reviews advertising to children.

Food firms could face litigation over neuromarketing to hijack brains https://www.theguardian.com/society/2018/may/25/food-firms-may-face-litigation-over-neuromarketing-to-hijack-brains?CMP=Share_AndroidApp_Blogger

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