Sunday 26 March 2017

WILD WEB Soul Searching over ads and publisher status

A longer post will follow.

While the centuries old NoTW folded in days following an advertiser boycott, the current growing campaign after The Times exposed Google's profiting from ads linked to hate-speech, racist videos doesn't threaten the colossus Google, but has fatally undermined it's crucial claim to NOT be a publisher, simply a means of finding, sharing publishers' content.

Facebook likewise is part of this global digital duopoly starving the print media (other industries will surely follow) of the oxygen of ad revenue whilst profiting hugely from 'sharing' their content, with a compliant US government backing them but an increasingly hostile EU, and national governments within it (not least Germany and Holland), putting up roadblocks to this runaway train.

How's that for a grab bag of mixed metaphors?!

Are we finally reacting to the disruptive supremacy of Facebook and Google? https://www.theguardian.com/commentisfree/2017/mar/26/finally-reacting-disruptive-supermacy-of-facebook-and-google?CMP=Share_AndroidApp_Blogger

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