Tuesday, 14 March 2017

ADVERTISING Web giants taking 99% of new ad revenue, Guardian relies on donations

By April 2019, we hope to be supported by the equivalent of 1 million members, who will help secure the Guardian’s future in a tough commercial environment. Advertising conditions remain highly treacherous, with advertising in the Guardian — which helps pay for our journalism — down £11m this year. For every new advertising dollar spent in the US, 99 cents is now taken up by Facebook and Google.

Thank you for your support, which is more important now than ever https://www.theguardian.com/membership/2017/mar/13/thank-you-for-your-support-which-is-more-important-now-than-ever?CMP=Share_AndroidApp_Blogger

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